PRIMARY

Sales Hub Implementation

Sales Operations|November 2024

The Challenge

Primary needed a structured sales process to support their growing go-to-market efforts. The sales team didn't have proper pipeline management, deal tracking, or sales tooling in place.

What We Did

Worked with Rich Spring to implement HubSpot Sales Hub, establishing:

  • Sales pipeline with deal stages reflecting Primary's sales cycle
  • Deal properties and tracking for pipeline visibility
  • Sales tooling and process configuration
  • Foundation for the sales team to operate within a structured CRM

Technologies

HubSpot Sales Hub
RESULTS

Outcome

Primary's sales team gained a structured, trackable sales process in HubSpot, providing pipeline visibility and deal management from day one. This implementation laid the foundation for subsequent projects (support infrastructure, PandaDoc) to build on top of.

← Back to Primary

Let's build something that works.

No pitch decks, no sales process — just a straightforward conversation about what you're dealing with and whether we can help.

Start a conversation